Case Study - Marsh & Parsons Eco Seminar
On 14th June 2007, GreenSteps ran an eco-seminar for the clients of the leading London Estate Agent, Marsh & Parsons. The objective of the evening was to provide an interesting, informative and educational evening whilst raising the audience's awareness of environmental issues.
"I thought the evening went superbly. It was a great venue and a fantastic talk. I have had nothing but positive feedback. All in all a great event - well done!" Peter Rollings, Managing Director, Marsh & Parsons
Objectives of the event:
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To provide a captivating and interesting evening which would educate and inspire the attendees to live greener lives.
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To improve the public image of Marsh and Parsons by highlighting the importance the business attaches to green issues.
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To host a free event purely for the benefit of Marsh and Parsons' clients.
Solution
GreenSteps proposed an evening talk at a high quality London venue with a drinks reception. The talk was given by acclaimed polar explorer Tom Avery, a speaker with GreenSteps. The talk covered various aspects of Tom's many adventurous expeditions, including his trips on foot to both the North and South Poles. The talk linked Tom's experiences at the poles with the science of global warming and climate change. The talk also covered why it is important for us to make green changes to our own lives and included tips and ideas on how to do so.

Venue
The talk was held at the Royal Geographical Society in Kensington.
The evening also included:
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A green product exhibition, including an electric car in the reception area and various energy saving products on display at the drinks reception.
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A green product raffle with three valuable eco-friendly prizes
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A drinks reception with Fair Trade Organic wine
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A corporate branded published programme for the evening, containing introductions from GreenSteps and Marsh & Parsons, special offers on green products and an article on eco-living
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Marsh & Parsons branded re-usable shopping bags containing various free gifts
Result:
"I thought the evening went superbly. It was a great venue and a fantastic talk. I have had nothing but positive feedback. All in all a great event - well done!" Peter Rollings, Managing Director, Marsh & Parsons
Contact GreenSteps:
If you would like to know how GreenSteps can help your company or organisation, please contact us on the details below:
email: consulting@greensteps.co.uk
Telephone: 0845 416 1671
View the promotional video taken of the evening below:
